# Proactive Improvements OÜ Privacy Policy

Your Privacy Matters. This privacy policy will explain how Proactive Improvements OÜ uses the personal data we collect from you when you use our websites and browser extenions.

Topics:
* What data do we collect?
* How do we collect your data?
* How will we use your data?
* How long do we keep your information?
* Marketing
* Can children use our services?
* What are your data protection rights?
* What are cookies?
* How to manage your cookies
* How do we use cookies?
* What types of cookies do we use?
* Third-party Service Providers
* Privacy policies of other websites
* Changes to our privacy policy
* How to contact us

## What data do we collect?

* Personal identification information (Name, email address).
* Information about your device, including information about your device type, web browser, operating system, screen resolution, time zone, language, country you are located in, and IP address.
* Usage Data, including the parts of our site you visit, the date and duration of your visit, and the website from which you visited us from.

## How do we collect your data?

You directly provide Proactive Improvements OÜ with most of the data we collect. We collect data and process data when you:
* Register online or place an order for any of our products or services.
* Voluntarily complete a customer survey or provide feedback on any of our message boards or via email.
* Use or view our websites and use our browser extensions via your browser’s cookies.

## How will we use your data?

Proactive Improvements OÜ collects your data so that we can:
* Process your order and manage your account.
* Email you with special offers on other products and services we think you might like.
* Diagnose any problems that might arise.
* Facilitate your access to our services (e.g. to adjust our services to the device you are using), and to recognize and stop any misuse.
* Improve our websites, browser extensions and services.

When Proactive Improvements OÜ processes your order, it may send your data to, and also use the resulting information from, credit reference agencies to prevent fraudulent purchases.

## How long do we keep your information?

We retain your personal data while your account is in existence or as needed to provide you Services. This includes data you or others provided to us and data generated or inferred from your use of our Services. We will retain your information and keep your profile open until you decide to close your account. In some cases we choose to retain certain information in a depersonalized or aggregated form. We may keep your information for longer for research or statistical purposes. If we do, we will make sure your information is anonymised and non-traceable to you as a person. We will also keep it for longer if we cannot delete it for legal or regulatory reasons. We will however delete all data that is no longer necessary after a reasonable period.

## Marketing

Proactive Improvements OÜ would like to send you information about products and services of ours that we think you might like, as well as those of our partner companies.

If you have agreed to receive marketing, you may always opt out at a later date.

You have the right at any time to stop Proactive Improvements OÜ from contacting you for marketing purposes.

If you no longer wish to be contacted for marketing purposes, please contact us at our email: privacy@proactive.im

## Can children use our services?

Our websites and browser extenions are not directed to children and we do not knowingly collect information from children under 13 years of age. Only children over 16 years old are allowed to open a Proactive Account. We strongly recommend parents or guardians to instruct their children to not disclose any data when online. If we obtain actual knowledge that we have collected data from a child, we will promptly delete it, unless we are legally obligated to retain such data. Parents or guardians who are concerned about the transfer of data are welcome to contact us at our email: privacy@proactive.im

## What are your data protection rights?

Proactive Improvements OÜ would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request Proactive Improvements OÜ for copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that Proactive Improvements OÜ correct any information you believe is inaccurate. You also have the right to request Proactive Improvements OÜ to complete the information you believe is incomplete.

The right to erasure – You have the right to request that Proactive Improvements OÜ erase your personal data, under certain conditions.

The right to restrict processing – You have the right to request that Proactive Improvements OÜ restrict the processing of your personal data, under certain conditions.

The right to object to processing – You have the right to object to Proactive Improvements OÜ’s processing of your personal data, under certain conditions.

The right to data portability – You have the right to request that Proactive Improvements OÜ transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us at our email: privacy@proactive.im

## What are Cookies?

Cookies are text files placed on your computer to collect standard Internet log information and visitor behavior information. When you visit our websites and use our browser extensions, we may collect information from you automatically through cookies or similar technology

For further information, visit allaboutcookies.org.

## How to manage cookies

You can set your browser not to accept cookies, and the above website tells you how to remove cookies from your browser. However, in a few cases, some of our websites and browser extensions features may not function as a result.

## How do we use cookies?

Proactive Improvements OÜ uses cookies in a range of ways to improve your experience on our websites and browser extensions, including:
* Keeping you signed in
* Understanding how you use our websites and browser extensions

## What types of cookies do we use?

There are a number of different types of cookies, however, our websites and browser extensions use:

Functionality – Proactive Improvements OÜ uses these cookies so that we recognize you on our websites and browser extensions and remember your previously selected preferences. These could include what language you prefer and location you are in. A mix of first-party and third-party cookies are used.

Advertising – Proactive Improvements OÜ uses these cookies to collect information about your visit to our websites and browser extensions, the content you viewed, the links you followed and information about your browser, device, and your IP address. Proactive Improvements OÜ sometimes shares some limited aspects of this data with third parties for advertising purposes. We may also share online data collected through cookies with our advertising partners. This means that when you visit another website, you may be shown advertising based on your browsing patterns on our websites and browser extensions.

Security – We use cookies to enable and support our security features, and to help us detect malicious activity and violations of our Terms of Use.

Performance, Analytics and Research – Cookies help us learn how well our site and plugins perform in different locations. We also use cookies to understand, improve, and research products, features, and services, including when you access our websites and browser extensions from other websites, applications, or devices such as your work computer or your mobile device.

## Third-party Service Providers

Google Analytics – We use Google Analytics to provide us with information about how our websites and browser extensions are used, such as what countries our visitors are browsing from, and what pages are the most popular. The data gathered is anonymous and can not be used to identify individual users.

Google ReCAPTCHA – ReCAPTCHA is a service provided by Google that allows us to confirm that only real people and not spambots are able to submit our contact - forms. When you tick the box that says “I’m not a robot”, Google place a cookie called NID in your browser, that communicates information such as what language your browser is set to, the date, how many mouse clicks you have made on the screen, and what other Google cookies you may have on your device.
https://developers.google.com/recaptcha

Google Fonts – We use Google Fonts API to provide the font faces we use on our websites and browser extensions. When you use our websites and browser extensions, some data, including your IP address, will be transferred to and stored on Google’s servers in the USA. This data is used solely for the purpose of providing the service, and is not associated with other data Google may hold on you. The use of Google Fonts API, as well as the relevant data transfer and processing is governed by Google Inc.’s data protection policy: https://www.google.com/policies/privacy/

Facebook (Visitor Action Pixel) – We use the “visitor action pixels” from Facebook Inc (1 Hacker Way, Menlo Park, CA 94025, USA, or, if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”)) on our websites and browser extensions.
This allows user behavior to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, which is why we are informing you, based on our knowledge of the situation. Facebook may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy https://www.facebook.com/about/privacy/ . You can allow Facebook and its partners to place ads on and off Facebook. A cookie may also be stored on your computer for these purposes.
The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can object to the collection of your data by Facebook pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads
Facebook is certified under the Privacy Shield Agreement and thus guarantees compliance with European data protection legislation: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Facebook Connect – We also offer you the option of easier registration for our websites, browser extensions and services through Facebook. You can use your existing Facebook user account for this purpose. By clicking the “Log in with Facebook” link, you can use this registration method via our online portal. To do this, you need to already have a Facebook account or have access to Facebook.
If you would like to register for one of our services using your Facebook account, the first step in the registration process will immediately redirect you to Facebook. Facebook will then ask you to log in or to register. Under no circumstances will we receive your personal access data (user name and password).
In a second step, you will connect your Facebook profile with the service for which you would like to register. At this point, you will be told what data from your Facebook profile will be transmitted to us. This information is usually your “public information” on Facebook and information which you have made available to the public or authorized for the application in question. Information of this type generally includes your name, profile picture and cover photo, your gender, your networks, your username (Facebook URL), and your user ID number (Facebook ID). We will also use the email address you have saved with Facebook in order to contact you outside of Facebook. You can see an overview of information in your profile that is available to the public via the General Account Settings menu of your Facebook profile: https://www.facebook.com/settings?tab=applications
The legal basis for data collection and storage is your consent, within the meaning of Art. 6 paragraph 1 sentence 1 letter a GDPR. If you would like to remove the connection between Facebook Connect and our service, please log in to Facebook and make the required changes to your profile. We will then no longer have the right to use information from your Facebook profile.

Twitter – On our websites and browser extensions, we use the Conversion Tracking Service of Twitter Inc. (1355 Market Street #900, San Francisco, California 94103, “Twitter”). Twitter stores a cookie on the user’s computer to enable an analysis of the use of our online products and services. Twitter Conversion Tracking tracks the actions of users after they have viewed ads or interacted with ads on Twitter. Twitter’s Conversion Tracking allows you to assign conversions such as link clicks, retweets or “like” data.
The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. If you wish to object to tracking, you can do so using the Digital Advertising Alliance tool at optout.aboutads.info.
Twitter is certified under the Privacy Shield Agreement and thus guarantees its compliance with European data protection legislation: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active

Hotjar – We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular device's IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar’s privacy policy by clicking https://www.hotjar.com/legal/policies/privacy
You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link: https://www.hotjar.com/legal/compliance/opt-out

Amplitude – Amplitude is an analytics service provided by Amplitude, Inc. For more information on the privacy practices of Amplitude, please visit the Amplitude Privacy & Terms web page: https://amplitude.com/privacy

LinkedIn Conversion Tracking and Insight Tag – The LinkedIn Insight Tag is a piece of lightweight JavaScript code that we have added to our websites and browser extensions to enable in-depth campaign reporting and to help us unlock valuable insights about our visitors and users. We use the LinkedIn Insight Tag to track conversions, retarget visitors and users, and unlock additional insights about members interacting with our LinkedIn adverts.
The LinkedIn Insight Tag enables the collection of metadata such as IP address information, timestamp, and events such as page views. All data is encrypted. The LinkedIn browser cookie is stored in a visitor's browser until they delete the cookie or the cookie expires (there’s a rolling six-month expiration from the last time the visitor’s browser loaded the Insight Tag).
You can opt out of cookies from LinkedIn on your LinkedIn settings page ( https://www.linkedin.com/settings/ ) and recommend you read their Cookie Policy for more information: https://www.linkedin.com/legal/cookie-policy

## Privacy policies of other websites

The Proactive Improvements OÜ websites and browser extensions contains links to other websites. Our privacy policy applies only to our websites and browser extensions, so if you click on a link to another website, you should read their privacy policy.

## Changes to our privacy policy

Proactive Improvements OÜ keeps its privacy policy under regular review and places any updates on this web page. This privacy policy was last updated on 5 October 2019.

## How to contact us

If you have any questions about Proactive Improvements OÜ’s privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us.

Email us at: privacy@proactive.im